Research Overview

As the primary aggregator of information on Downtown Jacksonville, Downtown Vision analyzes and publishes data to tell the story of Downtown’s revitalization.

We provide an archive of relevant Downtown reports, including our annual State of Downtown Report, which benchmarks trends on key indicators of Downtown’s vitality, including: development and investment, residential demand, office market and employment base, transportation expansions and tourism health.

We survey residents, employees and visitors annually to gather feedback on their experiences and perceptions, to identify needs, and to track changes in opinions and behaviors over time.

And, our new interactive dashboards use and geofenced data to share insights on COVID-19 recovery, visitor and employee traffic, visitor, employee and resident personas, and brand category affinities.

Explore our research below: