Celebrate 904 Day in Downtown Jacksonville

Savanne Giroire, Marketing and Events Assistant

Join us on Sunday, September 4th (9/04) in celebrating the businesses, organizations, destinations and experiences that are unique to our Jacksonville community! Share what you love about Jacksonville on social media by using #904Day.

Wondering how you can celebrate in #DTJax? Here are some ideas:

Shop Our #904Day Sale!

Have you been eyeing some of our merch? Now’s the perfect time to place an order. Select items in our shop will be available for $9.04. It’s the perfect time to stock up on some of your favorite Downtown Jax swag!


Stop by 1904 Music Hall x Underbelly for the 904 Day Block Party

Stop by Underbelly x 1904 Music Hall for the 904 Day Block Party! Enjoy live music from The Fritz, Nightcrawler, Heart Shaped Box, Cluster, Mudtown and more at three stages between the two different venues. Get your tickets in advance for $9.04.


Grab a Manifest Mule Cocktail at Manifest Distilling

Grab a Manifest Mule cocktail from Manifest Distilling for $9.04 on Friday, September 2 and Saturday, September 3 in celebration of 904 Day.


Indulge in 25% Off Merch at Intuition Ale Works

Grab a brew and bar snack, and take advantage of 25% off merchandise at Intuition Ale Works! Support local, drink local.

Satisfy Your Sweet Tooth at Sweet Pete’s by Trying a Crazy Shake

Satisfy your sweet tooth at Sweet Pete’s Candy Co. with one of their crazy shakes for $9.04, only on 9/04 from 10 a.m. to 6 p.m. This local legend of a store has the stuff of dreams for any candy lover.

Enjoy Live Music by Darude and Enjoy Drink Specials at Myth

Swing by Myth Element and Bistro for select $9.04 drink specials on 904 Day! Stick around for a live show by renowned Finnish DJ Derude from 6-9 p.m.


Stop by Bold City Brewery for a Flight + Pint

Looking to try some new brews? Head to Bold City Brewery to try out four beers and receive a pint of your favorite for $9.04.

Get Spicy at Estrella Cocina

In the mood for spice? Estrella Cocina will be serving up a taco and house margarita special for $9.04 on 904 Day.

Shop with Local Vendors at Riverside Arts Market

Pop by RAM’s 904 Day Market on Saturday, 09/03 to celebrate. This date also falls on RAM’s First Saturday Brews, the first Saturday of each month where you can enjoy locally-sourced brew from a different local source at each event.

Don’t forget to use hashtag #904Day! We can’t wait to celebrate with you!